Main action:
Training and qualification activities for the development of innovative audiovisual projects (Transmedia and Digital Storytelling).

Regional hub’s description:
In the field of Creative and Cultural Industries of Canton Ticino, the Hub of audiovisual creation has been identified as a sector with significant development potential and as a flywheel for territorial development also for the industries of leisure & tourism, ICT etc.

The Hub will involve the whole region of Canton Ticino (Switzerland).

August 2013, Locarno (Switzerland)

Involvement of the partner:
In the sector of CCIs, the Laboratory of Visual Culture (University of Applied Sciences and Arts of Southern Switzerland – SUPSI) focuses on expressive and linguistic studies, design theory and techniques, tools and technologies for enhancing and communicating cultural heritage and creative works. The Laboratory acts as a transnational centre for the teaching, research and dissemination activities in the fields of visual communication and of interaction design.
Our main contribution to CCAlps project will be the organization of a workshop in order to 1) introduce scriptwriters, directors, producers, new media content  creators, advertising executives and interaction designers to audiovisual digital storytelling, and to 2) accompany them in the development of a first working concept for a Transmedia project.
The Workshop is project-oriented: each participant will apply the skills and methods while she/he is learning them in the practical development of a working-concept for a Transmedia fiction or documentary. During the workshop, the main concerns of the project will be discussed with experts, trainers and European CCI’s decision makers, getting the best advantage in terms of content development, planning of the audience experience, interaction design, funding strategy and professional networking.

Vanessa de Luca (SUPSI)
Tel. 0041 58 666 63 85